Kresho agriculture brand identity: the logo and the line “Cultivating The Future Of Agriculture” over a mountain pasture with grazing horses
Cultivating the future of agricultureAgriculture brand identity
Industry
Agriculture, agritech
Year
2025
Scope
Identity, app UI, website
Applications
Billboards, merch, social

Industry

Agriculture, agritech

Year

2025

Scope

Identity, app UI, website

Applications

Billboards, merch, social

01

The brief

A modern agriculture brand committed to sustainable growth and innovation.

Kresho supports farmers, protects the planet and delivers healthier harvests for future generations. The brand had to feel grounded in nature and confident with technology.

Kresho about page with the brand mission and overview
Kresho identity at a glance: “greener today” cards, app widgets and farmer photos
Patchwork of green fields and paths seen from above
02

The mark

A K drawn inside a leaf-like diamond, simple enough for a seed bag or an app icon.

Kresho K mark in dark olive on lime next to a hand holding a phone with the Kresho app
Kresho logo in cream on dark olive
Back of a farmer’s dark polo shirt with the Kresho logo
03

Color & type

Deep olive, fresh lime and warm cream, with Larken for headlines and Inter for interfaces.

Kresho typography page: Larken and Inter
Kresho line on lime: “Produce as the planet intended”
Kresho banner with apples and carrots: “Elevating Land. Empowering Lives.”
04

App & dashboard

Resource use, harvest hours, orders and finances in an agriculture app and dashboard that stay easy to read in the field.

Kresho task chart next to a smiling farmer in a straw hat
Kresho app cards for finances and weather next to a farmer in overalls
Kresho app widgets and hands holding soil with a 60% moisture reading
Phone on a rug showing Kresho daily resource usage
Kresho dashboard with harvest hours, tasks and alerts
Kresho order list in the desktop app
Kresho website hero: “Growing the future, one field at a time”
05

Campaign

Billboards and posters with lines like “The art and science of modern farming”.

Kresho billboard with a woman tending plants in a greenhouse: “Kresho is redefining modern agriculture”
Kresho billboard on a hedge wall: “The art and science of modern farming”
Highway billboard above a mountain road: “Professional farming with a human touch”
Kresho posters: “Innovation in every harvest” and “Soil smarter, life brighter”
Kresho app posters, “Smart soil, rich future”, next to “Rooted in nature” with horses
Kresho social ads: “Grow your audience organically” and “Brighter days together”
Kresho photo cards of farm animals and produce
06

In the field

Workwear, tote bags and photography built around real farmers.

Farmer driving a tractor between crop rows
Lime Kresho tote bag with an avocado next to a smiling woman gardening
07

What we delivered

  • Brand strategy
  • Logo & mark
  • Color & typography
  • Farm app & dashboard UI
  • Website design
  • Billboards & social
08

Agriculture branding questions

Straight answers before you book a call.

What is branding in agriculture?

Here it means the name, mark, colors, type and voice that make an agriculture business easy to recognize and trust, not livestock branding. For Kresho that is a K drawn inside a leaf-like diamond, deep olive, fresh lime and warm cream, Larken for headlines and Inter for interfaces. The same look runs through the farm app, the dashboard, the website, billboards, workwear and tote bags. A brand identity project takes 4–10 weeks.

Why is branding important in agriculture?

Farmers and buyers meet an agriculture company in many places: a seed bag, an app icon, a roadside billboard, a shirt in the field. A clear brand makes each of those moments recognizable and builds trust over time. That is why Kresho’s mark is simple enough for a seed bag or an app icon, and why its lines, like “The art and science of modern farming”, speak plainly to people who work the land.

How do you design an agriculture app?

Start with the daily jobs on the farm and keep every screen easy to read outdoors. Kresho’s farm app and dashboard show resource use, harvest hours, tasks, alerts, orders, finances and weather as simple cards and charts. The app and the identity were designed in the same project, so the product looks like the company behind it.

How much does agriculture brand identity cost?

It depends on scope: strategy, logo, guidelines and the applications you need, such as signage, packaging or a website. After a free 30-minute call you get a written quote for your exact scope. Our guide to brand identity pricing explains what drives the cost.

How long does a brand identity project take?

A focused logo project takes a few weeks. A full identity with guidelines and launch assets takes longer. You get a clear timeline with your quote, before any work starts.

Do you work with agriculture and agritech founders in the US and the Middle East?

Yes. We work with founders across the US and the Middle East, with calls in your time zone and files your team can use from day one.

What do we get at the end of the project?

A logo and mark, color and typography, brand guidelines and organized master files, plus any website, packaging or launch assets in your scope.

Related topics 23

  • Kresho branding
  • Agriculture brand identity
  • Agtech branding
  • Agriculture app design
  • Agriculture logo design
  • Farm brand identity
  • Agriculture dashboard design
  • Agriculture website design
  • Agriculture branding
  • Agritech brand identity
  • Agritech logo design
  • Farm logo design
  • Farm brand design
  • Farming app design
  • Agriculture app UI design
  • Smart farming app design
  • Farm website design
  • Agriculture visual identity
  • Agriculture brand color palette
  • Agriculture brand typography
  • Sustainable brand identity
  • Technology brand identity
  • Agriculture branding case study

Building an agriculture or food brand?
Let’s talk about yours.

A free 30-minute call in your time zone, then a written quote for your scope.

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